WordPress is a highly customizable content management system. With the right plugins, it can be an effective platform to create a newsletter and build a list of subscribers.
Here is a list of newsletter plugins for WordPress. There are plugins to design and publish newsletters, as well as track campaign results. There are also opt-in and lead generation plugins to build lists of newsletter subscribers.
Newsletter Plugins for WordPress
The Newsletter Plugin. The Newsletter Plugin is an out-of-the-box newsletter system for your WordPress site. Create, send, and track emails. Even generate automatic newsletters with the latest blog posts, events, and any other custom post type. Newsletter features a responsive email drag-and-drop composer, unlimited subscribers with statistics, unlimited emails with tracking, customizable themes, and subscriber preferences to target campaigns. Price: Basic is free. Premium plans start at a $45 one-time fee.
Sumo. Sumo provides a suite of tools for effective email capture to build your newsletter subscribers. Use List Builder to create pop-ups that appear on clicks, timers, and before people leave. Create call-to-action landing pages, customizable scroll boxes, and smart bars to capture subscribers without disrupting their user experience. Integrates with major email services. Price: Basic is free. Premium plans start at $29 per month.
Pippity. Pippity allows publishers to create pop-ups to attract newsletter subscribers. Choose from over 20 customizable pop-up and pop-up bar themes. Add images, videos, and bullet points. Trigger your pop-up when the reader reaches the end of an article, as your visitor is about to leave a page, after multiple pages, after a time delay, or when a visitor clicks on something. Use filters to show pop-ups on specific pages, categories, and more. Improve conversions with Pippity’s analytics and A/B testing. Price: Plans start at $49 per year.
MailChimp for WordPress. MailChimp for WordPress helps you add more subscribers to your MailChimp lists. Create good looking opt-in forms or integrate with any other form on your site, like your comment, contact, or checkout form — all with complete control over the form fields, to send info to MailChimp. Price: Free.
MailGet. MailGet is an email marketing solution to send newsletters via Amazon Simple Email Service (SES) or any SMTP email service. MailGet has a drag-and-drop builder to create custom templates for newsletters, campaigns, and promotions. MailGet features opt-in and embeddable web forms, auto-responder, list import, user segmentation, and more. Price: $29 for up to 10,000 subscribers.
WP Email SMTP. WP Email SMTP plugin allows you to connect any SMTP for sending emails from your WordPress site. Bypass the normal WordPress mail function, and connect to any SMTP service, such as Amazon SES, Mailgun, SendGrid, Mailjet, and MailGet. Price: Free.
SendPress. SendPress is an easy-to-use WordPress newsletter plugin. Create newsletter templates with your style, and edit content just like you would a post in WordPress. Easily import post content from your site and schedule newsletters to be sent at the right time. Start sending emails and newsletters right from WordPress. Features unlimited subscribers, subscriber management, customizable subscription widget or form, tracking, and more. Price: Basic is free. Premium plans start at $99 per year.
MailPoet. MailPoet is a popular solution to create and send newsletters on WordPress. Use the drag-and-drop editor to build stylish email templates. Send your customers automated emails, filtered by category. Send emails immediately, daily, weekly, or monthly. Send a one email or a series of emails when someone signs up to your lists. Send different newsletters to different types of users. Price: Basic is free. Premium plans start at $99 per year.
Email Subscribers. Email Subscribers is a newsletter plugin to collect leads, send automated notification emails, and create and send newsletters and manage them all in one single place. Add images, infographics, links, and content to make your newsletters engaging for subscribers. Directly insert the subscription form as a shortcode, show it as a widget, or simply add it to your site’s theme using PHP. Send the newsletters manually or automatically. Price: Free.
Newsletters. Newsletters by Tribulant Software is a full-featured plugin for WordPress that fulfills all subscriber, email, marketing, and newsletter related needs for personal and business environments. With customizable templates, start sending newsletters to your subscribers in minutes. Each newsletter individually gives you feedback on the emails opened, clicked, unsubscribed, and bounced — via links inside the newsletter. Price: $52 one-time fee.
Bloom. Bloom is an email opt-in and lead generation plugin for WordPress. Choose from six different display types, including pop-ups, fly-ins, and required opt-in to unlock content. Bloom lets you target or exclude specific posts and pages and display unique forms with unique offers based on visitor location and interaction. Integrates with 16 popular email-marketing systems. Price: $89 per year.